Lubbock TX is a friendly town that embraces the spirit of West Texas. Visit the Hub City and you’ll experience a burgeoning art scene, world-class wine, good eats and fun family attractions.
The Depot Entertainment District is a heartbeat of downtown with live musical talent, paired with delicious drink options. The Hub City is also home to legions of popular musicians like Buddy Holly and Waylon Jennings.
Home to Texas Tech University
Located in the heart of Lubbock, the Texas Tech University campus is home to top-tier research and teaching facilities. The 2024 QS World University Rankings named the school one of the best in the world.
In addition to academics, the university has a strong presence in the community. Students can find jobs, internships and volunteer opportunities through the many student organizations. They can cheer on their favorite Red Raider teams, which include a men’s football team with a national championship title and women’s basketball and track & field programs.
The popular neighborhoods surrounding the university offer a diverse mix of housing options, with most offering a quick commute to campus. Homes in Overton start around $125,000 and the North Pointe neighborhood offers new construction options.
The Hub of the Plains
Whether it’s downhome good eats, world-class wine or live musical talent, the “Hub City” has it all. With a rich and varied culture, Lubbock is the center of commerce, education, and health care in west Texas.
The city’s culture is rooted in agrarian southern traditions, but its society is entirely modern. Its largest minority groups, Latinos and African Americans, influence the political and cultural evolution of the city.
With the Lubbock Preston Smith International Airport, BNSF railway and connection to five major highways, Lubbock is easily accessible by air, road and rail. It is also located in the heart of foreign trade zone 260, which allows businesses to efficiently handle increasing global supply chain demands.
A Taste of West Texas
In a land known for wide open spaces, rugged vistas and flat farmland, Lubbock offers the best in western culture and cuisine. It’s a city where a thriving metropolis meets a vibrant arts and music scene, delicious food and wine, and exciting events.
The semi-arid climate is ideal for vineyards, and you can taste a wide variety of local wines during Lubbock Uncorked. This event also includes educational wine classes.
The Texas Tech Skyview Restaurant, located inside one of the city’s tallest buildings, is a must-visit for foodies. The menu is themed after a different country each month and you’ll be dining alongside Red Raider students making their restaurant management debut. This is a true culinary experience that benefits the community.
Museums & Art
The gasps of amazement and cheers of delight heard in Lubbock’s arts district on Friday nights are not in response to high school football touchdowns or tackles. They’re from the people who visit the city’s museums and art centers for an evening of entertainment and exploration.
Check out the National Ranching Heritage Center for a glimpse at the frontier, the American Windmill Museum for an educational look at historic dwellings and wind-powered structures or the Silent Wings Museum to learn about World War II military gliders. The center of cultural discovery also includes the Buddy Holly Center, which displays his legacy and accommodates other performing artists and musicians from Lubbock and West Texas.
Catch a performance at the Lubbock Community Theatre, where “Arsenic and Old Lace” and Monty Python’s “Spamalot” are on the schedule. The theater’s youth program teaches dance and literacy together, and it partners with the Louise Hopkins Underwood Center for the Arts and Literacy Lubbock to promote the art of education and learning.
Wine Tours
The warm Lubbock climate makes it the ideal place for a wine-producing region. The city is home to a few award-winning wineries and tasting rooms.
Sample the wines of Llano Estacado Winery, which was established in 1976. They have many different types of wine to try including their Picardan which has trendy flavors of pear and green apple or the Flirt a sweet muscat.
Visit downtown Lubbock’s Burklee Hill Vineyards, located in a historic department store. They have quality wines at an affordable price and have a great selection of cheese boards to pair with your wine.
Alternatively, book a tour with West Texas Wine Tours. They’ll take care of driving while you relax and enjoy the view. Their tours can range from one to seven hours and include a lunch or dinner at a local restaurant.
